The flower market.
Buying flowers from the market, growers and
wholesalers.
How to cost cut flowers, make up work and elaborate
designs.
Selling plants, gift ware, flower and gift baskets, greeting
cards, soft toys and balloons.
Choosing a suitable name for your business.
How to register a business name.
The costs of going into business.
Fitting out a florist shop.
The work area. Lighting and refrigeration.
Buying into an established business.
Goodwill - How much should you pay?
How to assess what a floristry business is worth.
Different types of customers.
Why customers buy?
Catering to the customers' needs.
How a good sales manner can make a difference.
Telephone orders.
Wire service organizations.
Deliveries.
Printing and signwriting.
Bookkeeping made simple.
How to advertise successfully.
Hiring staff - How to find and keep good staff.
How to get the most out of your working day.
Handling orders.
Avoiding wastage.
Advance planning.
Professional hints of the floristry trade.
Pitfalls to avoid.
Why some businesses fail - How to ensure yours
doesn't.
Packaging and presentation.
Inexpensive floral designs that sell.
Window display - An attractive floral window display will help
you have a bigger turnover and more profitable business.
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Promotions,
lots of ideas to publicise your business.
How to turn your love of flowers
into a profitable part-time business from home. Imagine earning
extra income per month doing what you love. We will show you how you can
do this.
Floristry Presentation Album.
How to
photograph your designs and make an attractive presentation
photograph display album. This will be helpful if you wish to pursue
a career in floristry or for your own personal satisfaction and
enjoyment.
Floristry Tips and Techniques.
We share
dozens of helpful tips, techniques and short cuts that the
professional florists use.
Earn Extra Income.
With very little outlay you can
start up a profitable career or hobby in floristry. Profits are
high, much higher than in many other businesses. The profit margin
on make-up work such as a bowl, basket and funeral tributes is often
200% or more and much higher for bridal
designs.
Weddings can be very profitable. As well as
creating the floral designs for the bride, bridesmaids, flower
girls, corsages and buttonholes, you will often be asked to arrange
the flowers for the church and the wedding reception. You can make
hundreds of dollars from one wedding alone. The cost of
your course fees can be repaid many times over.
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